Sunitha Reddy, MBA, MPH, FACHE
Chief Revenue Officer & Vice President, Operations
Ms. Sunitha Reddy is the Chief Revenue Officer/Vice President of Operations
for Prime Healthcare, the fifth largest, for-profit health system in the
United States with 45 hospitals in 14 states, more than 300 outpatient
locations, and nearly 50,000 employees and affiliated physicians.
In her leadership role, Ms. Reddy drives innovation throughout Prime Healthcare
through the planning and directing of Prime Healthcare's operational
and financial strategy and initiatives. She is responsible for the attainment
of short- and long-term financial and operational goals and collaborates
with other leaders to guide the development of Prime Healthcare's
future growth. In addition, Ms. Reddy plans and directs strategy and initiatives
toward revenue generation and improved alignment between all revenue-related
functions. These functions include financial operations, revenue cycle,
managed care strategy, denials, and utilization management, patient access,
outsourcing and strategic initiatives, and business office operations.
Under Ms. Reddy’s leadership, teams at the hospital and Corporate
levels have designed and implemented new systems and processes driven
by data, evidence, and best practices to improve the quality of care and
success in Prime's hospitals across the US. Prime is nationally recognized
for award-winning quality care and has been named a Top 10 and Top 15
Health System by Fortune/IBM Watson Health. Its hospitals have also been
named among the nation’s best as ”100 Top Hospitals”
66 times and have received more Patient Safety Excellence Awards from
Healthgrades than any other health system for the past seven years.
Committed to improving the health and lives of others, Ms. Reddy is a dedicated
philanthropist who volunteers her time with several organizations. Ms.
Reddy is also actively involved as an Executive Director with the Dr.
Prem Reddy Family Foundation, a 501(c)(3) not-for-profit charity dedicated
to increasing access to healthcare and educational opportunities locally
and globally. Dr. Prem Reddy Family Foundation has provided millions in
scholarships to deserving students from lower-income families in California’s
Inland Empire. The Foundation has also supported free community clinics,
clean water initiatives, childhood vaccination programs, new medical clinics,
equipment donations in developing countries, and more.
Earlier in her career, Ms. Reddy served as a consultant in strategy and
operations for GE Healthcare Camden Group, based in Los Angeles. While
there she led strategic planning engagement for a large, six-hospital
system and assisted with clinical integration with its aligned physician
groups. Ms. Reddy also worked as an associate in healthcare facilities
and services for Credit-Suisse in New York.
Ms. Reddy received her Master's in Business Administration from Harvard
University with honors and a Master's in Public Health from Columbia
University in New York, where she received the Foster G. McGaw scholarship
award for academic excellence. She received her Bachelor of Science in
Biology (Magna Cum Laude) from UCLA with college and departmental honors.
Ms. Reddy, who is a Fellow of the American College of Healthcare Executives,
has been recognized as a “Rising Star” in Becker’s Hospital
Review and as an “Emerging Leader” in 2022 by Modern Healthcare
magazine. She was also recognized in 2023 as a “woman of influence”
by the Los Angeles Business Journal.
[Download a PDF of Sunitha Reddy's bio]